MYX is a technology company based in Sofia, Bulgaria, that develops software solutions for managing large-scale asset networks. The company combines digital twin technology with AI-driven analytics to enable better planning, monitoring, and optimization of physical infrastructure.

MYX focuses strongly on the telecommunications infrastructure sector – particularly mobile tower operators (TowerCos). Its technology addresses industry pain points such as data gaps, regulatory complexity around new equipment deployment, and the high cost of scaling 5G. The company provides asset digitization, site design, co-location management, and build-to-suit implementation.

The client portfolio includes global leaders such as Cellnex, Highline, and TAWAL. MYX is also expanding into adjacent verticals such as infrastructure, power transmission, renewable energy, and data centers.